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Charlton secure new sponsors
 Women's Football News 23 Sep 2010
 
Charlton secure new sponsors - 23 Sep 2010 - Women's Football NewsCharlton Athletic have secured a new two year sponsor deal with health, safety and environment specialist consultants, PHSC PLC.
 
The deal will see them sponsor the first team kit until the end of next season with a financial incentive built in for promotion.
 
Company co-founder, Stephen King has followed the side for over five years and began watching them when they were playing at Stonebridge Road. He remembers big games against Arsenal, a loss in the FA Women's Cup semi final in 2006 and a victory against them in following year, 2007. The company once sponsored former Addicks skipper Casey Stoney. He has been a fan of Charlton Athletic since the 1960's and is a season ticket holder for the men's team, a North Stand patron and member of the Addicks Business Club.
 
King announced in PHSC's recent press release: "When I watch England matches now, the sight of ex-CAFC players such as Casey, Katie Chapman and Eni Aluko make me realise just what can be achieved. This will take commitment by everybody, including people behind the scene as well as those on the pitch. I now intend to get more involved through this new role as first team sponsor, encouraging and supporting Paul and his team in their work."
 
Talking after the recent 2-2 draw against Keynsham, he explained of his recognition for the growth potential in "under recognised sports" like womens football: "That is one of the reasons we've got involved and depending on what the situation is two years down the line, we'd be quite happy to discuss moving on with that and going for another couple of years maybe - who knows where it might lead.
 
"It will be interesting to see what happens and whether the Super League is going to take off and how that will effect the teams in the Premier League, but it is nice to be in this league and hopefully moving forwards with the team."
 
PHSC believe the women's team exemplifies fitness and good health. The company feels it is important to promote these aspects and believe in the benefits that exercise brings to a workforce, by creating healthy bodies and in turn maximising the efficiency of the workforce.
 
The company is hoping to win new business through acquisition and King sees that the company can expand geographically but is alert to the current economic constraints, especially on public sector businesses. He predicts further effects by recent cuts in the sector in the coming year that could have a "domino effect on other businesses".
 
PHSC PLC head office is based in Aylesford, Kent and provides a range of health, safety, hygiene and environmental consultancy and training services to organisations across the UK. Anyone looking to find more information on the company can visit their website by clicking this link: www.phsc.plc.uk.

 
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