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Women's Football News
Birmingham City Ladies Football Club has announced a major new commercial deal which will see Eze Group become the club's principal sponsor for the 2016 FA Women's Super League season.
This partnership with Eze Group extends the company's continued successful relationship with Birmingham City Football Club.
With offices in Henley-in-Arden, Stirling and Tenerife, Eze Group is a lifestyle and leisure business offering customers a range of activities through its concierge services including travel, holidays, entertainment and leisure pursuits.
Ian Dutton, Head of Commercial at Birmingham City FC, said: "I'm delighted that out great friends at Eze Group have expanded their relationship with the club by committing to become principal shirt partners of the ladies team.
"The WSL and women's football in general is one of the fasting growing sports in the world, with Birmingham City FC being one of the top teams. Having support from Eze Group and their CEO Dominic O'Reilly is magnificent. They have leveraged the success from the men's game to the women's and they see this next chapter as a great avenue to complement their overall marketing strategy."
Dominic O'Reilly, Eze Group CEO, commented: "It's a very exciting time to be backing the ladies for the new FA WSL Season as the club's principal shirt partner.
"We have enjoyed a fantastic relationship with Birmingham City Football Club and supporters over the last five years and we see this as a great way to engage further with the local community."
Blues Ladies Manager, David Parker said: "Eze Group have become synonymous with the men's team over the last few seasons and having them on board to support the women's team not only aligns the branding of the whole club, it also aligns our one club mentality as we strive to move forward into a new era of success.
"Eze Group are all about lifestyles and experiences and I know the supporters have enjoyed a fruitful time over the past five years with many seasons of success. As we now look to recapture that in our new era, I'm positive we will create long lasting and enjoyable moments together."
Birmingham City have also announced that Emily Westwood will be their new captain for the coming WSL season, with Kerys Harrop in the vice captain role.
Pictured Left to Right: Emily Westwood, Captain Birmingham City Ladies; Ian Dutton, BCFC Head of Commercial; Dominic O'Reilly, CEO Eze Group; Tim Andrews, CEO Birmingham City Ladies; Steve Shipway, Deputy CEO, Birmingham City Ladies and Kerys Harrop, Vice Captain, Birmingham City Ladies.
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