The website dedicated to women's football across the country, at ALL levels of the game
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Friday, July 10, 2026
Women's Soccer Scene customer privacy notice
This privacy notice tells you what to expect us to do with your personal information.
We collect or use the following information to provide and improve products and services for clients:
We collect the following personal information through our use of Google Analytics: Your IP address (which is anonymised before being stored) Information about how you use our website, such as which pages you visit, how long you spend on each page, and which links you click on Your device type, browser type, operating system, and screen resolution Information about how you found our website, such as whether you arrived via a search engine, a link from another website, or by typing our web address directly The date and time of your visit Your approximate geographic location (based on your IP address, but only at a city or region level) This information is collected automatically through cookies and similar tracking technologies. We use this data to understand how visitors interact with our website, to improve our content and user experience, and to monitor the performance of our site. The information does not identify you personally and is only used in aggregate form for analytical purposes.
We collect or use the following personal information to comply with legal requirements:
We collect and use personal information to comply with our legal obligations under UK data protection law (UK GDPR and the Data Protection Act 2018). This includes: Obtaining and managing user consent for the use of cookies and other tracking technologies, as required by the Privacy and Electronic Communications Regulations (PECR) and Google\'s EU User Consent Policy. Providing users with the information required by law about how we process their personal data, including through this privacy notice. Keeping records of the consents users have given us for processing their personal data. Managing and responding to any requests users make to exercise their data protection rights, such as requests for access to, or deletion of, their personal data. Ensuring compliance with data protection regulations and guidance from the Information Commissioner\'s Office (ICO).
We collect or use the following personal information for dealing with queries, complaints or claims:
We do not currently collect or use personal information for dealing with queries, complaints, or claims. Our website is a content-
Lawful bases and data protection rights
Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.
Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:
If you make a request, we must respond to you without undue delay and in any event within one month.
To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.
Our lawful bases for the collection and use of your data
Our lawful bases for collecting or using personal information to provide and improve products and services for clients are:
Consent -
Our lawful bases for collecting or using personal information to comply with legal requirements:
Our lawful bases for collecting or using personal information for dealing with queries, complaints or claims are:
For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.
Where we get personal information from
Directly from you
How long we keep information:
We do not store personal information on our own systems. Personal information collected through Google Analytics is stored on Google's servers.
Google Analytics data is retained for a period of 26 months from the date of collection. After this period, the data is automatically deleted by Google. You can find more information about Google's data retention practices in Google's privacy policy.
For information collected through Google AdSense, Google retains data for advertising purposes in accordance with their privacy policy. Google's retention periods are set out in their documentation.
If we receive any direct communications from you (such as via email), we will keep this information only for as long as necessary to respond to your query or resolve your complaint, and we will delete it when it is no longer needed.
Who we share information with:
Data processors
This data processor does the following activities for us: Google (for Google Analytics and Google AdSense) To understand how visitors use our site, improve our content, and deliver relevant advertising to help keep our site free.
Information about Google and advertising
We use Google AdSense to display advertisements on our website. Google, as a third-
Google's use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our site and/or other sites on the internet.
Users may opt out of personalised advertising by visiting Google's Ad Settings at https://www.google.com/settings/ads. Alternatively, users can opt out of a third-
For more information about how Google processes your personal data, please see Google's Privacy Policy at https://policies.google.com/privacy.
Sharing information outside the UK
Where necessary, our data processors will share personal information outside of the UK. When doing so, they comply with the UK GDPR, making sure appropriate safeguards are in place.
For further information or to obtain a copy of the appropriate safeguard for any of the transfers below, please contact us using the contact information provided above.
Organisation name: Google
Category of recipient: Data Processor (or Organisation providing analytics and advertising services)
Country the personal information is sent to: United States
How the transfer complies with UK data protection law: The country or sector has been assessed as providing adequate protection to data subjects (also known as Adequacy Regulations or UK data bridge)
How to complain
If you have any concerns about our use of your personal information, you can make a data protection complaint to us:
Email: privacy@womenssoccerscene.co.uk
If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
Website: https://www.ico.org.uk/make-